Serruria florida or Blushing Bride is a slender shrub with an open habit, which produces an attractive creamy white flower which is very popular in the cut flower trade.
The flowers are borne in clusters, with each flower head surrounded by creamy white bracts that have a papery texture.
The leaves of this shrub are feathery and almost needle-like.
Other varieties include:"Sugar 'n' Spice" - has white bracts that are flushed with a deep pink, these surround a a flower head of soft pink flowers.